The Reason For Join An Entry Level Position - 1169 Words

1.1 Focus of the Report The reason for join an entry level position is to upgrade the information increased amid study in an Institute and become more acquainted with how to actualize the learning in certifiable. When we can accomplish such a down to earth experience we would be prepared to enter the expert period of our life. Working in Agama Solutions Inc. as an Intern gave me such a chance to acknowledge what I have realized so far and what I can do with it. I have been having confidence in myself since I began working there and I got an outline of my future profession and acknowledged from where to begin. I have attempted to depict every one of these thoughts all through the report. This Internship with the emphasis on interchanges,†¦show more content†¦I additionally attempted to clarify what abilities a fruitful Business Analyst ought to have and what are the issues he/she ought to be mindful of. This likewise helps as see unmistakably the obligations of a Business Analyst in every period of an undertaking and how to do those productively. 1.2 Industry Background Since 1996 outsourcing and co-sourcing, these two words turned out to be better known in regular business world. Outsourcing means contracting out one of the business procedure to an outsider. While co-sourcing means business hones where an administration is performed by the blend of inward staff of an association and outer administration supplier. From 2004 it has turn into a practice for commercial ventures of the created nations to outsource or co-source the business procedures or some specific activities to creating nations to maintain a strategic distance from high levy, liabilities to the full-time representatives, high spending plan per venture, prerequisite of high proficiency and mastery in every single most recent technology. To take care of the appeal of such outsourcing and co-sourcing from a few businesses 1000s of organizations have risen in USA and outside USA since 1996. As we all know the expanding reliance on IT has prompted change the entire business system and work transform the world over it has get to be clear to grow new programming, applications, sites and web advertising methodology to catch the

Nike Marketing Strategy - 4572 Words

Nike story Nike Clothing | Nike Shoes Men o Men Nike Footwear Women Women Nike Footwear Girls o Girls Nike Footwear Boys o Boys Nike Footwear Nike shoes and sportswear clothing Nike trademarks the â€Å"Swoosh† logo and the â€Å"Just Do It† slogan. Nike, the world’s leading supplier of athletic shoes and apparel, was the birth-child of University of Oregon coach Bill Bowerman and runner Phil Knight. Founded in January 25, 1964 the company was originally named Blue Ribbon Sports and was a distributor for Japanese shoemaker Onitsuka Tiger. The company truly came from humble beginnings as Knight sold their products from his car during track meets. During that same year the company reached a†¦show more content†¦Roger Federer in his Nike shoes during a match. Outside its manufacturing prowess, Nike is famous for being one of the three environmental-friendly companies in the world. In its quest for athletic development, Nike launched the SPARQ training program in 2004. It is heralded as one of the best training divisions in the U.S. During 40 years in the industry, Nike has transformed from a small footwear company into a global business giant. Over the years the corporation has acquired several apparel enterprises such as Cole Haan, Hurley International, Converse Inc. and Umbro. With all of its accomplishments in the athletic apparel industry and the world market, it is no wonder why Nike continues to be the innovator business. Nike Women campaign prof. G pherwani Nike jumps on real women bandwagon Company s new campaign features close-ups of toned women Nike via AP New ads by Nike feature Big Butts and Thunder Thighs. PORTLAND, Ore. — It’s no longer just rail-thin models who are showing up in fashion magazines and on billboards. Large women, or what are being called real people, are now gracing ads of companies selling everything from tuna to cellulite cream. Nike Inc., the world’s largest maker of athletic shoes, has jumped onto the bandwagon with a campaign featuring close-ups of â€Å"big butts† and â€Å"thunder thighs.† Look closely at the text, however, and you discover that theShow MoreRelatedThe Marketing Strategy Of Nike2833 Words   |  12 PagesGrowth strategies are used by businesses to enhance their sales and produce various products that are aimed at their target market as well as building and improving each time to consume maximum profit. One of the strategies includes market penetration; this is when a business sells the same products to an existing market. This means that whatever the products the company are selling to a particular market are being sold effectively, this usually exists of basic products the company have producedRead MoreNike Marketing Strategy7428 Words   |  30 PagesDescription of marketing strategies applied by Nike Air Force 4.1 Challenges Forcing Nike to Focus More on Marketing Sportswear is defined primarily as apparel and footwear made for sports participation, though is now also includes casual clothes worn by people for daily activities (E. Ko, C. R. Taylor, et al., 2012). The sportswear market is one of the most price-competitive markets throughout the globe. Within the UK, items of sportswear are purchased by almost 90% of people under 35 years ofRead MoreNike Marketing Strategy5981 Words   |  24 PagesJessica Halsey and Shereen Hijazi | Nike, Inc. | Marketing Plan Project | Nova Southeastern University H. Wayne Huizenga School of Business amp; Entrepreneurship    Assignment for Course: | MKTP 5005 – Introductory Marketing   Ã‚   | Submitted to: | Gregory F Stiber | Submitted by: | Brizaida Ribalta, Jessica Halsey, Shereen Hijazi. | | | | | | | | | Date of Submission: August 30th, 2012 Title of Assignment: Term Project – Marketing Plan CERTIFICATION OF AUTHORSHIP:Read MoreThe Marketing Strategy Of Nike1428 Words   |  6 Pagesare very well polished in Nike. The owners know the correct trigger points of every class of consumer, and thus, the motivating push is given to the exact point. Emotional branding is used by Nike in several instances and this has been one of the vital areas of its operations. Nike’s position in the market is such that consumers upon hearing the name of Nike are sure that they shall be getting state-of-the-art products. Though there is no scale of comparison to say that Nike is better than the competitorsRead MoreNike Marketing Strategy1853 Words   |  8 PagesNike s marketing strategy is an important component of the company s success. Nike is positioned as a premium-brand, selling well-designed and expensive products. Nike lures customers with a marketing strategy centering around a brand image which is attained by distinctive logo and the advertising slogan: Just do it.[40] Nike promotes its products by sponsorship agreements with celebrity athletes, professional teams and college athletic teams. However, Nike s marketing mix contains many elementsRead MoreMarketing Strategies For Nike And Adidas1317 Words   |  6 Pagesare many forms of strategies that a company can utilize to develop their product or service into the market industry. Not having a strategic plan or goal can be very challenging. Therefore, it is vital to have an idea of the business because this can affect how the consumers and customers interact with your business. Within this paper, promotional and advertising strategies will be discussed for the sports apparel of Nike and Adidas. According to the research, promotional strategy is a two-way interactionRead MoreMarketing Strategy Of Nike, Inc. Essay1391 Words   |  6 Pagescompanies use information from marketing to enhance their competitive advantages in their specific industries. When implementing a marketing strategy, the companies need to analyze their marketing information and understand and evaluate what is working and what isn’t working. The two companies are unique in categories of sporting apparel and footwear. They have also been able to perform better in designing apparel and athletic equipment. The marketing strategy of Nike, Inc. lies on its world imageRead MoreNike Marketing Strategy in India2431 Words   |  10 PagesWrexham, UK 15th November, 2012 To, The Marketing Director Nike, UK Subject: A study of changes in the Sportswear market in India in the past decade with focus on footwear sector. Analysis and suggestion about the marketing techniques that need to be implemented for the launch of a new product. The study also includes formulating a Pricing strategy and various promotional measures to be opted by Nike. In today s competitive market, companies always try to introduce differentRead MoreNike Golf Marketing Strategies Essay1108 Words   |  5 PagesExecutive Summary NIKE, Inc. designs, develops, and markets footwear, apparel, equipment, and accessory products for men, women, and children worldwide. This marketing plan focuses on NIKE Golf and our market segments and the strategies we are using to gain more Hispanic customers and create consistent revenue growth in this area. Our specific focus on marketing NIKE Golf to the Hispanic community comes from the fast-growing buying power of Hispanics. Our marketing plan will meet those growing demandsRead MoreMarketing Strategy Of Nike s Success895 Words   |  4 PagesNike is one of the most recognizable brands in the world. It is not only renown for its high quality athletic apparel but it is also known as one of the best manufacturers and designers for sporty fashion for both the gym and the streets. Nike is among the sole companies that took note that, â€Å"Americans are wearing yoga pants, running gear and basketball shoes not just to-and-from the gym, but also around town.† (Fortune). A ctive wear is suddenly chic. They noticed that Americans find that athletic

Community free essay sample

Community Community, like a bed sheet, is seemingly thin and disposable. In fact, however, it is irreplaceable winter or summer. Community systems envelop us, offering protection and warmth when needed, taking a background position when necessary, and sometimes becoming inevitably annoying. Ten years of my life were lived in a tiny community of one-thousand people ranging from dot.comers to aging hippies to conservative war-veterans. Eclectic. Eccentric. A good sampling of them gathered Sunday mornings at the Mendocino Presbyterian Church, a picturesque sanctuary on the coastal bluffs of Northern California. Ordained to lead this jamboree of personas was my father, Reverend Bill Mangrum. Sunday after Sunday he stood up and taught the ways of God in exchange for their stories, concerns, prayers, insults, and laughter alike. Though I was very young when we arrived, it was not long before the people of the Church grew into my life as well, giving me the same joys and hassles as my paren ts. We will write a custom essay sample on Community or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page When roaming the village I knew there was nothing to fear for many of the shop-owners were parishioners as well; I was never far from a friendly face. Nevertheless, in adolescence I wanted rid of this clan of yammering Jesus freaks who shared all too many of their sentiments and life advice with me week after week. Outside of church I had a life of my own, a life I thought un-influenced by the members of this spiritual community. However, as I soon discovered, town was small and the church members too entwined for me to escape their faces or their gossiping. No matter what, neither my actions nor airs could not deceive them. I was familiar; they understood me simply because they had seen my best and worst. In time we moved away. No longer did I have to separate who I wanted to be from the way I felt my previous community forced me to be. Little did I realize, however, how the familiarity they offered would be missed. I have never felt as safe as I did sitting in the pews of our sanc tuary. In that place I was surrounded by people who invested much of their time, energy, and prayers into my family, even, if at times, their investments were uninvited and exhausting. Today though I live even further away, I carry their lessons with me. I no longer ignore or scorn community because I realize how much those who care for us can shape us by always offering a helping hand. I try to support others, even if I donOt completely agree with or understand them. And, because of my community, I am slower to judge and gossip. However difficult life in a tiny community may seem, relationships there are no more adverse or avoidable than they are in the larger world. Thus, like the ever-present bed sheets, community envelops our lives till death do us part. Community free essay sample My mom was diagnosed with breast cancer. If that feels sudden, it should, because finding out was certainly sudden for me. My mom: the woman who spends every weekend at the gym, the complete health nut who goes to every food store in the county to find the most cancer-preventive foods, who gets mammograms every year and reads every article on cancer prevention. I found out the night before our group was going to hike the Grand Canyon. After finding out my mom was diagnosed, hiking one of the seven natural wonders of the world at that moment was nothing more to me than climbing into a hole. I wanted to go home; I wanted to be with my family. The feeling of helplessness, one of being hundreds of miles away, isn’t exactly what I was expecting after spending the first half of the trip taking pictures in national parks and going to Disney Land. We will write a custom essay sample on Community or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page That night in the camp grounds, I sat out back behind the rooms. I wasn’t sure how to react to the news. I hadn’t told anyone yet, not my two friends from back home or any of the other 44 kids who I had grown close to over the weeks, which is why I was surprised that, on the night before such an anticipated event, I suddenly felt a hand on my shoulder. In the midst of my lowest point, two friends had sought me out, one from back home, and one who I had only recently grown close to. They didn’t say anything. They didn’t need to. I had been thinking long and hard about returning home, after phone calls from my tearful younger sister, and after feeling like my being away was letting down my family. One hand and two faces changed all of that. A feeling of belonging, of community, engulfed me. Here, in the middle of nowhere, at a time when I was unsure of everything I did, everything I felt, I was certain I belonged. Here were people who understood why I could n’t help; people who had seen me help others along the way. And they cared. Giving back to others is what a community does. Be it through donation or physical action, communities are held together by common goals, and those usually include helping those in need. An entirely different aspect of community exists as well: that of giving to each other. A community’s sense of purpose is strongest in the face of adversity, in the face of tragedy and suffering. For one summer of my life I was able to experience both these aspects of community, that of giving and that of giving back, and the way it enriched my life is evident in everything I do. I spent the summer of 2006 on a bus with fifty-two kids and staff sponsored by the Jewish youth group United Synagogue Youth. USY sponsors many social action events, and through it I’ve had the opportunity to attend rallies in support of Darfur in Washington, DC, as well as more recently help build homes with Habitat for Humanity in Katrina ravaged New Orleans. The â€Å"USY on Wheels† bus trip, a six and a half week journey across the United States, also included social action events, such as attending drug rehab centers and donating to a shelter all of our remaining food the last day of the trip. As is the case with all communities, the problem itself is only half the battle. True strength in community rests on the manner in which the problem is dealt with, through support and understanding. In my case, I was lucky enough to have a community strong enough to help me. I may have gone home if not for my friends. And I would have been far worse off in dealing with my mo m’s surgery and chemo treatments in the months to come if not for the support given to me by my friends on the bus, my community. My parents taught me to pick my battles. This one I had no say in. And still, at the moment when I was down and most needed support, I had someone there to help me back up. Community is give and take, and the support that was given to me by my friends on this trip I will take with me for the rest of my life. Community free essay sample An azure sea sparkles with sunlight as rolling waves lap at the bronze sand. From my bedroom window, this is the first sight that greets me each morning. The ocean and the beach connect everyone on the peninsula. It is nearly impossible to avoid the shimmering blue expanse if you travel the main road, affectionately known as â€Å"The Ave.† Many of Hull’s businesses rely on the tourism the beach brings in. Even with all the tourists, the â€Å"townies† are an extremely tightly knit community. The expanse of Nantasket Beach runs the town’s length along its eastern side. The beach connects us, and its beauty brings the community together. Beach clean-ups organized by students and adults create unity among all ages. Everyone does their part picking up garbage and removing harmful plants. Popular summer jobs include lifeguarding and working for the highway department, both of which focus on preserving the beach and those who visit. We will write a custom essay sample on Community or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I work at a restaurant that overlooks the beach, and am a surfing instructor. The beach and other tourism business account for half of our town’s employment. Without our beautiful ocean and golden beaches, it would be hard for our businesses to remain profitable. On most days the ocean looks like a jewel shining alongside our tranquil town. There are days, however, when the sky and sea turn a dismal gray. The sea rages and foams as if it were a rabid animal. It assails our shores with driving wind and flood, and threatens to tear apart all our hard work. At these times the sense of community is even more evident. Neighbors share food and supplies, as they would garden tools in the spring. As the primeval power of the sea threatens to disrupt and destroy our town, people band together and become stronger. There is never a time when I leave my house that I do not see at least 15 people I know on a first-name basis. My town is steeped in the tradition of giving back to the community. As a football captain, I followed the footsteps of previous captains by coaching the youth football program. I clearly remember as a child admiring the high school players. As I prepare to embark on my journey to leave Hull, I hope to carry that sense of community. The ideals of sharing, giving back, compassion, and coming together in times of strife will remain with me wherever I travel. Just as the beach connects my town, I know I will find a unique community on your campus. I hope to infuse the valued principles of your college with those that I have found in my hometown.

The Ozone Essays - Gases, Greenhouse Gases, Ultraviolet Radiation

The Ozone The Ozone Ozone derives from the greek word ozein which means to smell. It was first discovered in 1839 by Christian Friedrick Schonbein who noticed it because of its distinctive acrid smell. He discovered this at the University of Basel in Switzerland. Ozone is merely oxygen, but not the type we breath. Ozone, O3 has three compounds while oxygen has only two. Ozone is reac- tive, meaning it does not stay still, and wants to go back to its original state, with two compounds, O2. This is why ozone isharmful. Ozone always wants to let go of its third compound, and if this compound reacts with other substances, it could be damaging, especially to humans. When discussing with the ozone layer, one should know the four major atmosphere levels on earth. The troposphere which is between zero and fifteen kilometers in altitude and has tempera- ture ranges from two hundred to two hundred ninety kelvins. The second is the stratosphere which ranges from fifteen to approxi- mately fifty kilometers in altit ude and has temperature ranges from two hundred to two hundred fifty kelvins. The third level in the atmosphere is mesosphere. This level ranges from fifty to eighty-five kilometers in altitude and has temperature rangesbetween one hundred eighty and two hundred fifty kelvins. Finally, the thermosphere is the final level in the atmosphere. It's range is eighty-five to one hundred forty kilometers and also temperatures as high as four hundred sixty kelvins. Society has been widely addressed with the many problems that we are having in our environment today. A major problem is that of CFCs. CFC stands for Chlorofluorocarbons which are found in many of the aerosol spray cans. In December of 1973, Rowland and Molina discovered that CFCs can destroy the ozone in the stratosphere. In June 1975, the Natural Resources Defence Council (NRDC) sued the Consumers Product Safety Commission for a band of CFCs used in aerosol spray cans. United States's fifth largest manufacturers of aerosol spray s announced that they will reduce the amount of CFCs used in there products. But as things started to get better, The Consumer Product Safety Commission rejected NRDC's law suit in July stating that there was insufficient evidence towards the amount of harm the CFCs were doing to the ozone layer. On September 1976, a report was released which re-enforced Rowland and Molina's hypothesis, but also stated that the govern- ment action on CFC regulations should be postponed. This report also stated that the CFCs can initiate climatic changes and contribute to the warming of the earth's atmosphere, i.e., the greenhouse effect. May 1977, several government agencies announced joint plans to limit, but not eliminate uses of CFCs in aerosol spray cans. But on February of the following year, the government decided to postpone the regulations on CFCs used in refrigeration, air conditioning, solvents, and other industrial processes. With all the new regulations taking affect and being postponed, nothing was getting accomplished, but finally, on October 1978, aerosols where banned in the United States. August of 1981, satellite pictures showed that over one percent of the ozone was lost due to CFCs. Then, in October of 1984, research groups found a forty percent loss of ozone over Antarctica. In August of 1985, satellite photos confirmed the existence of an ozone hole over Antarctica. Even though many were trying to reduce the amount of CFCs in their products, there were still some out there who wanted to make the fast buck. February 1988, three US senators asked Du Pont to stop making CFCs but the chairman denied the requested. Three weeks later, the chairman agrees to ease manufacturing of chemicals, but only when substitutes were available. Eight in a million of the widely scattered molecules are ozone in our atmosphere--this is what is responsible for the rising of temperature. Ozone takes in ultra-violet rays when they come from the sun and converts the radiation to he at and chemical energy. The ozone layer also seals earth from the many of the other powerful radiation rays that the sun gives off. Splitting of oxygen molecules depends upon the intense radiation, therefore, the greatest ozone production is over the tropics. The ozone is dangerous to

Creativity and Creative Industries

Creativity and Creative Industries Introduction: Creativity and creative industries Creativity can be referred to as developing of a new substance that has never existed; it could be a solution or product. Creativity occurs if one invents something new that has never existed, or if it exists elsewhere, the creator is not aware of it.Advertising We will write a custom essay sample on Creativity and Creative Industries specifically for you for only $16.05 $11/page Learn More Creativity can also refer to a new process of tackling something or inventing a new idea. One can also introduce an existing product into a totally different market. With the emerging technology, upcoming industrious people are able to create their work and hence establishing outlets for their creativity as a way of promoting and distributing their creative work. The creative industries may include design, architecture, writing and publishing, music, photography, and performing arts. The screen production such as in the tel evision is inclusive. Hence, creative industries are economic activities that concentrate on the generation of knowledge and ideas. These industries are usually as a result of an individual creativeness inclusive of talents and skills (Queensland University of technology, n.d). Nevertheless, the creative industries contribute widely in a country’s economy due to their uniqueness in their operations, thus attracting many clients from within and abroad. Creativity yields creative industries, which in turn lead to employment, growth, and development in a country. Hence, creative industries contribute to gross domestic product (GDP), in distribution term and job creation (Henry, 2007, pp 9). To build creative organizations, knowledge and leadership is required; therefore, the presence of an ideal leader is important. This is a person who has the capabilities of spotting an idea that suits well with the needs of an organization.Advertising Looking for essay on business ec onomics? Let's see if we can help you! Get your first paper with 15% OFF Learn More He is an entrepreneur who finds ways of selling and guiding his/her through implementation. He is however conscious of how his ideas can be affected by contradicting actions of managers who are not keen. However, creativity is challenged by several factors, for instance, it is not easy to demonstrate the value of a new service or product that is not in existence. New ideas may be threatening to the existing market; nevertheless, if they sail through, developing of these ideas in to tangible products may be an easy task. There are a number of factors that an ideal leader should consider including the surrounding environment, which must promote idea generation. Scanning for new opportunities should be done continuously by clarifying the emerging problem. Practical techniques should also be implemented to encourage the generation of new possibilities. When the idea is finally implemented , a follow-up should be done regularly to ensure that the idea follows the right track (Arnold, 2010). Creativity can fall in many categories, for instance, the private health sectors. In is evident that private hospitals have more medical facilities as compared to public hospitals, which are limited to facilities. This is most evident in developing countries where a patient has to be referred to a private hospital to be attended. This may be due to the fact that a certain machine is only available in a certain private hospital. The profound point here is that, the management of such a hospital thought through how to attract patients or gain fame as a hospital. They then opted to import an expensive life saving machine form abroad, after surveying and discovering that such a machine does not exist in any of the hospitals in that country.Advertising We will write a custom essay sample on Creativity and Creative Industries specifically for you for only $16.05 $11/page Learn More Such an idea changes the lives of many people in the society, from the patient to the new employees / experts needed to operate the machine. Another example could be establishing a borehole in a community that has scarcity of water and by use of technology, pumping the water to taps. The business can decide on how to charge for the water service, thus making a community’s life easier and at the same time making money. Creativity is what gives sight to the blind, and what provides a better heart to the children with a heart condition. Through creativity, these surgeries are innovated, studied, and taught to medical specialists such that, when they perform the surgeries, they are a success. Therefore, everything in our lives revolves around creativity, which develops into ideas that form creative industries that deal with different products and services. Hence, creativity has contributed greatly to the community in that, it provides quality life for people in the society, and this is evident through a number of creative industries that surround us; architecture, designs, advertising, software, publishing, internet, electronics, infrastructure, among others. With technological know-how, our live move a little fast, since we no longer have to send an urgent letter via post office that task can be completed through an instant chat message or through yahoo-mail or face book. Despite the importance associated with creative industries, the cultural industries are also of benefit to a country such as the museums. However, it is due to their tradition state probably shuns visitors away; nevertheless, creative industries can boost such industries technologically to revive their fame.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The creative industries can also contribute to the cultural industries via architectural services, thus improving the outward image of these heritages. The internet has emerged as a result of creative industries, with its presence tasks are completed faster and communication is much easier due to the social clouds like facebook, my space among others. Information can also be acquired fast due to the search sites such as; Google, wikipedia and yahoo among others which can be referred to as information clouds. With the emerge of cloud culture, the internet has enabled exchange of information through chatting which enables one to express themselves and understand other peoples culture through interaction with other online communities. Culture gives us a sense of belonging and identity and hence through sharing of information and interaction, through clouds such as facebook, twitter and my space among others. Knowledge is the key to success, since it is through knowledge that one can be able to develop a generated idea. However, according to Arnold (2010), creativity may be faced by obstacles if the organization’s culture, does not entertain new ideas, but instead it criticizes them. Management may not be willing to take risks, thus hindering implementation of ideas. In organization where workload is routine and unrealistic expectations are required, it proofs difficult for the creativity to occur, since employee are always occupied with work. New Zealand’s creative industries According to a journal by Fritsch (2008), creativity is seen as a process mostly, other than a product in the earlier years, people used their own skills and to expand. In addition, with the presence of creative process, it leads to creative production and if creative output is emphasized, definitely a creative outcome results, hence leading to an economic success. The creative industries in New Zealand lead to the creation of goods, services, and knowledge in the textile, des ign, fashion, production, art and even in the photography sector. According to Grants et al (2009), the New Zealand creative industries led to 121,000 jobs in 2006; nevertheless, this sector led to increase of incomes, such that, as in 2006, the employee earned about $52,000 per year. A community creates a relationship that encourages the exchange of ideas and risk taking in a business environment. Nevertheless, the relationship in creative industries included a number of elements among them being an idea, which resulted to a process, experience, innovation, and collaboration. Creative industries are a part of Auckland, which is in New Zealand. According to Bruin (2005, pp 143), the creative industries in New Zealand are well acknowledged since it is believed to be a major contributor to the country’s economy. The New Zealand film industry is an example of a creative industry, which has over the years, attained recognition internationally by participating in movie production. For instance, the return of the lords, the whale rider, resulted to winning of an award like the Oscar for the actors, directors, screen artist, and digital animators in 2004. Due to technology, New Zealand has special effects on their productions, hence producing awards of this approach are evident in the innocentive company that broadcasts scientific questions for scientists to solve. Thirdly is the peer-vetted creative production approach, that is applicable in cases where no right answer exists thus, the online community task is find an answer that will respond to the customer’s tastes and preferences. Threadless is one of the companies that use this approach, where assigns a t-shirt design competition to the public. The distributed human intelligence tasking is the final approach, which is used when human intelligence tasks need to be tackled. Crowdsourcing organizations normally apply this approach when a lot of labor is required to organize piles of information in a p articular systematic way. Hence the crowdsourcing organization distributes the data online for the online communities to handle it. Amazon mechanics Turk is a company that allows organizations to hire an online community that can perform human intelligence tasks. However crowdsourcing faces critiques on its functionality, people tend to think that crowdsourcing organizations exploit an individual’s talent for the organization’s benefit; however, the online community participates willingly without being forced to and if any of their ideas win, they are then rewarded (Braham 2011, pp 6). The interaction between the creative industries and the cultural industries Creative industries are yielded from cultural industries. The difference is that the creative industries trend with up-to-date technology as opposed to the cultural industries. The cultural industries emerged in the early years and even then, people were creative as they are today. The creativity within culture i s evident in the way crops were grown from sowing seeds, and meat products were extracted from rearing animal, while wood was retrieved from growing of trees. Therefore, culture mostly relate to the past activities. Some of the cultural industries include broadcasting, internet, music, publishing, advertising, and even marketing industries. Some of the cultural products like the theatres have been modernized to big screen cinema, and in homes, the televisions are used to convey messages. Nevertheless, cultural institutions like the museums are present, thus portraying the past years of culture through exhibition of the old culture and traditions. Such cultural industries normally contribute to the economy of a country via tourism. Creative industries can be seen as a part of the cultural industries, since some cultural industries can be said to be creative in nature. The interaction between these two industries can be seen in this example of the music industry; a songwriter is the o ne who generates a unique idea of a song, â€Å"which is performed by artists in recording studios, then modified and produced by engineers, and then reproduced, marketed and distributed by record labelsâ€Å" (Brabham, 2008). Nevertheless, technology has contributed to creative industries due the easy accessibility of internet that can contribute to the growth of an idea, because of research. However, in the case of music industry where music is recorded on CDs and MP3s nowadays, they are also prone to creative destruction like piracy, thus interfering with the original targeted sales, leading to losses eventually. Nevertheless, these two industries have their differences, the table below explains: Fig 1: Table illustrating the differences between the creative industries and the commercial industries Cultural industries Creative industries Use low technology in its operation They use high technology, in terms of internet. In case of the museums and art gallery, customers n eeds are ranged a secondary. They target customer needs so as to develop They are not commercial at all. Concerned in innovation and entrepreneurship. They mostly focus on education matters like the museums. Their focus is on knowledge and information, so as to develop unique products. Employees in these industry are academics and artists, They employees here are interested in business and are mostly entrepreneurs. Its employees often have acquired high level of knowledge in academics. Technology is not an issue These industries employ employees on the basis of skills and knowledge. And must be familiar with the demanding technology. The employees’ salaries are usually low, since most of their work is based on interest. Employees in this industry are rewarded via money and reputation. The profound point here is that, the creative industries are privately funded and are modernized in contrast to the cultural industries, which mainly belong to a state and are tradi tion-based. Nevertheless, the main challenge that face the creative industry is mainly uncertainty in demand, because the goods produced depend solely on the preference of the customer, therefore, rendering it difficult to estimate the sales to be made. Hence, their main aim is to satisfy a customer, thus hoping that their products will be identified by the customers. Employees in such companies attribute their work to quality of what they produce, since the aim of creative industries is to maximize on their profits. However, product of creative industries differs in terms of quality, symbolism, aesthetics, and styles associated with the product. These industries work against time and therefore must comply with the time given. This usually applies to even their staff. In addition, their products are usually durable, such that they can be used repeatedly; an example is a video game (Puchta et al, 2010 pp 32- 35). Creativity contribution to the cultural industries Cultural industries can be enhance in a creative approach, for instance, by use of architecture and design whereby, through creativity, outstanding buildings can be redesigned and developed, thus emerging as unique and enhance their appearance; this can apply to museums. Secondly, the cultural industries should aim in adopting a creative approach in the marketing and branding area so that they can achieve a competitive advantage, hence be in a position to compete at global level, and even attract local tourists. The cultural industries should be able to embrace technology in their operations, thus being at a competitive advantage since they will be advanced technologically. The lack of commercial experience by the cultural industries, hence the creative entrepreneurs can assist in commercializing these sectors. The goods and products of these two industries vary in terms of ownership. Cultural industry goods are usually state owned thus described as the public goods, which are run by non-profitable org anization, while the creative industries are privately run and their good and services are marketed and distributed to convenient customers. In addition, these industries have to be at a competitive advantage in order to survive in the competitive market. According to Smith (2009, pp 153), the main reason why cultural industries are no longer a concern for visitors is because they seem old fashioned and less fun and attractive, hence people prefer visiting the cinemas, and watching soap operas on the television as a way of spending their leisure time. However, if these old heritages were renovated and a state of modernity is installed, then they would receive many audiences, not only for educational matters but also for leisure purposes. Conclusion Creativity is the source of developments across the world, since it leads to a creative society, which also yields to a creative economy that generates huge profits for its country, and in return provides of job opportunities and developm ent in the society. Without creativity, human beings cannot survive, thus thinking out of the box is what makes nations develop and earn profits. People’s living standards also improve due to creativity, since new source of incomes develop thus providing employment to the society; thus, a relationship between creativity and the society is build. Creativity is however, a major competitive factor in a country, due to the inclusiveness of technology, which is also a key to competition that may positively or negatively affect a product. Since creativity depends on one’s skill or talent, it literally affects the process of production. Creativity yields to external and internal benefits such that the external benefits are evident as an innovative idea while internal benefits of creativity are evident in job satisfaction and a person’s well-being, hence, these factors should be encouraged in organizations. Nevertheless, creativity should be incorporated to the cultural industries to develop them technologically such as good infrastructure, which could include wireless internet in public buildings. Crowdsourcing is evident in creative industries whereby tasks are distributed to the public for experts to tackle them. This practice is very efficient since the crowdsourcing company generates a variety of ideas and chooses the best among them. Though crowdsourcing is criticized for exploiting the community’s ideas, an organization benefits fully from this process and the winning idea is rewarded. The internet has brought about easy accessibility to information and communication has been made easier, effective and fast, thus yielding to many clouds in the community. Cloud culture for instance is a way in which different culture may be expressed, however cloud culture can only contribute to creativity if people are willing to cooperate, share and create information. Culture provides a sense of identity to people while creativity contributes to gr owth as culture stabilizes the society. It is however clear that the internet has benefited the world and made life easier. References Anon. (2011). Creative industries. Retrieved from http://business.newzealand.com/Industries/15245.aspx#apparel. Arnold, A. (2010). Building a creative organization. Business week. Retrieved from businessweek.com/managing/content/sep2010/ca2010091_968396.htm. Braham, D. (2011). Crowdsourcing: A draft on; A Model for Leveraging Online Communities. Retrieved from http://dbrabham.files.wordpress.com/2011/03/brabham_handbook_crowdsourcing.pdf. Brabham, D. (2008). A convergence article; Crowd sourcing as a Model for; Problem Solving. NY: Sage publishing. Bruin, A. (2005). Multi-level entrepreneurship in the creative industries New Zealand’s screen production industry. Retrieved from http://sme-centre.massey.ac.nz/files/deBruinMulit-level_entrepreneurship.pdf. Flew, T. (N.d). Beyond ad hocery: Defining Creative Industries; Media Communication. Creat ive Industries Faculty. Queensland University of Technology. Retrieved from http://eprints.qut.edu.au/256/1/Flew_beyond.pdf. Fritsc, J. (N.d). Can a ‘Communities of Practice’ framework be applied to the creative industries as an identified audience for the VA? Head of Gallery Interpretation, Evaluation Resources, VA. Retrieved from vam.ac.uk/content/journals/research-journal/issue-01/can-a-communities-of-practice-framework-be-applied-to-the-creative-industries-as-an-identified-audience-for-the-v-and-a/. Grant, A. et al. (2009). The creative sector in New Zealand: mapping and economic role: report to New Zealand Trade and Enterprise. Retrieved from http://eprints.qut.edu.au/31133/. Haavisto, V. (N.d). University of Art and Design Helsinki UIAH School of Design. Toward a creative society; embracing the diversity of creativity. Retrieved from etla.fi/files/1253_FES_04_3_towards_a_creative_society.pdf. Hagoort, G., and Kooyman, R. (N.d). Creative Industries. NY: Eburon Uit geverij B.V. Publisher. Henry, C. (2007). Entrepreneurship in the creative industries: an international perspective. London: Edward Elgar Publishing. Leadbeater, C. (2010). Cloud culture; the future of global cultural relations. (Attached material). Leadbeater, C. (2010). Cloud culture: the promise and the threat. [2.2.10]. edge foundation Inc publishers. Retrieved from edge.org/3rd_culture/leadbeater10/leadbeater10_index.html. Montgomery, L. (2011). Chinas Creative Industries: Copyright, Social Network Markets and the Business of Culture in a Digital Age. London: Edward Elgar Publishing. Potts, J. et al. (2008). Social network markets: a new definition of the creative industries Journal of Cultural Economics; Volume 32, Number 3 / September 167-185. Retrieved from http://eprints.qut.edu.au/18071/2/18071.pdf. Puchta, D. et al. (2010). The Berlin Creative Industries. Berlin: Gabler Verlag Publisher. Queensland University of technology. (N.d). what are the Creative Industries? Retriev ed from creativeindustries.qut.edu.au/about/what-are-the-creative-industries/ Schmit, G. (N.d). Can Creativity Be Crowd sourced? New Tools and Technology Force Big Changes in the Ad Industry. Ad Age Digital. Retrieved from http://adage.com/article/digitalnext/tools-technology-force-big-ad-industry/136019/. Simpson, M. (N.d). The Importance of Creativity on Our Global Society and in Today’s Educational System; Baylor University. Retrieved from wfate.org/papers/Power_and_Influence_of_the_Right_Brain.pdf Smith, M. (2009). Issues in Cultural Tourism Studies. Second edition. London: Taylor Francis Publisher. UK trade and investment. (N.d). Creative and media sector in New Zealand. Retrieved from www.ukti.gov.uk//Creative%20sector%20in%20New%20Zealand.pdf.html.

Essay about Insanity

Essay about Insanity Essay about Insanity The literally works by Sylvia (The Bell Jar) and by Ken Kesey (One flew over the cuckoo’s nest) made significant impact on the field of literature. The work that was done in the 1960s marked a major milestone in development and advancement of literally work. The two books were able to advance the theme of insanity and are still relevant event to date. The main characters in the books make the reader of the books to understand the true meaning of insanity in a society. Insanity which sometimes may also be referred to as craziness is behavioral spectrum that is characterized by some specific abnormal mental or behavioral tendencies. The two books have been able to advance the theme through the conduct of the main characters in the books. The fundamental meaning of the literally work by the two authors The literally work by Sylvia (The Bell Jar) is more than just a confessional novel. It depicts a comic but painful sentiment of what happens to a lady’s aspirations in a society that does not take them seriously. The setting of the book represent a society expects electroshock to remedy the despair of a sensitive, inquisitive young artist whose search for self identity degenerate to terrifying descent nearing to madness (Bloom, Harold 33). It’s a piece of work that highlights the life of a young who is vulnerable wins a dream assignment on a big-time New York magazine and finds that she is plunged into a nightmare. Sylvia’s work is basically a fine novel as bitter and remorseless as her previous poem. Its most significant quality is an astonishing closeness, like a series of snapshots taken at high mid-day. The work can also be described as special poignancy that is a special force and shows the vulnerability of persons of hope and goodwill. The other book by Ken Kesey (One flew over the cuckoo’s nest) is also an interesting piece of literally work. His work is arguably one of the most fantastic novels of an individual pitted against the depersonalization of an industrial society (Bloom, Harold 63). His work has been able to demonstrate the challenges that are faced by people in modern civilization. The author is able to convey some of his ideas through some rich imagery, for instance the line the inclusion of the sentence that indicates the truth, even if it never happened, sets the reader of book up from the initial stages for an interesting story where the reader perceives the situation more accurately as it reflects the truth more than the outward appearance of things. The reader would be interested to find out what the truth was and what happened instead. That notwithstanding, the story can however be a bit confusing at some points since the narrator is a paranoid schizophrenic and this poses some challenges as it is hard to differentiate between reality and hallucinations of the narrator. The book is a unique literal work as it is told from the point of view of a paranoid schizophrenic and resonates very well in analysis of the theme of insanity. Literary devices used by the authors in the two books The two books have employed distinct literary devices. Sylvia’s books have some quite interesting characters. Esther Greenwood is the protagonist in the story who became mentally unstable. She became tormented after the death of her father coupled with the feelings that she does not fit into culturally acceptable task of womanhood and subsequently attempt to commit suicide (Bryfonski, Dedria 45). Doreen is the other conspicuous character in the story and she portrays a rebellious young lady. Esther the main protagonist finds Doreen’s confident personality very enticing albeit troublesome. The theme of insanity in the story is demonstrated more in by the character named Joan who apparently is an old friend of Esther. She joined Esther in the asylum but eventually commit suicide. There are two doctors that Esther encounters while at the asylum. Doctor Nolan is a beautiful and caring lady. Because of her societally-praised femininity and her professional capability facilit ated her to perform a therapy on Esther that yielded positive results. Doctor Gordon is the very first doctor Esther encounter in the asylum. The story depicts him as self-obsessed and somehow patronizing. His treatment services to her are complete contrast of the one offered by Doctor Nolan since he administered shock treatment that finally leave her haunted. Ken Kesey in his book One flew over the cuckoo’s nest also has some interesting characters. One of the main characters is Chief Bromden who is the narrator who has been with the mental hospital since the conclusion of World War II. This character pretend to be deaf and mute and it is through this guise that he has been able to become privy to some to the dirtiest secrets in the ward. A series of events that included humiliation of his father by the US government as well as his white wife led him to descend to schizophrenia (Bloom, Harold 73). He believes that, a large mechanized system control the society. He calls this system – the combined. It shows how member of society suffering from insanity perceive the world and the predicament they go through. Randle McMurphy is a rebellious convict who is sent from normal prison. He has been found guilty of battery as well as gambling. Although he has never been of statutory rape, he has been charged often. The highlight of th is character is that, he is transferred from prison work farm to the hospital and although he thought is was an easy way of serving his term, he end up turning violent with the nurse thereby costing him his freedom, health and also his life. Nurse Ratched represents the face of staffs of the hospital. She is the tyrannical head nurse of the institution and her exercise total control over those under her care. One of the most significant aspects that represent how male in society is demonstrated when McMrphy failed to lift a heavy shower room control that he had claimed he can lift and due to embarrassment remarked that, at least he tried. This shows how men get incentive to stand up for themselves in certain situations. The imageries used by Sylvia in the book at the initial stages set raises the interest of the reader. The sentiments use of words such as queer, sultry summer creates a mental picture that arouses the reader’s interest to study the book (Bloom, Harold 33). Analysis on Comparison of the two books and how they contrast each other The two books have advanced the theme of insanity very well. The characters in the two books have advanced the theme. The setting of under which the books are established is in a hospital which help the reader to fathom the theme of the stories. The books however differ in some aspect of the characters. Ken Kesey story uses a pretentious character that pretends to be damp and as he interacts with other people in the hospital, he becomes privy to some of the secrets in the ward. Sylvia’s story does not adopt this style. Sylvia’s story advances the theme from a woman’ perspective while Ken’s story advances the theme from a man’s point of view. If you need a professional essay writer to get your essay paper written from scratch, just contact our professional custom writing company .

Consider the idea that the United States is 'exceptional' and Essay

Consider the idea that the United States is 'exceptional' and therefore exempt from traditional rules governing international be - Essay Example This concept has its origin from US political institutions formed from 1776-1789, the declaration of US independence in 1776, the American revolution of 1776-83, and the adoption of American constitution in 1787. The American Revolution and its liberation from the British are historical aspects of American exceptionalism. The American’s prosperity has its origin in political differences, social mobility, assimilation of immigrants, liberty of Americans, and America’s vast resources. Discussion The history of America is inadequate because many aspects have been left out or are distorted in the traditional narratives. This particularly relates to the history of American Indians and their contribution to American history (Tyrrell, 2010). The issues of races and slavery are tragic exception in American history. The end to the slave trade was a rebirth of freedom in America. Ignatieff (2005) says that Americanism exceptionalism has a negative perspective which explains that US is exceptionally unpleasant, violent and racist. The term exceptionalism was first coined by the German Marxists who intended to offer an explanation behind US rising above socialism and Marxism and embracing capitalism. However, Marxists conclude that exceptionalism is more than class conflict. Other scholars prefer to use the term uniqueness or differences to explain US exceptionalism. United States exceptionalism has been argued to emerge from its political, religious and intellectual aspects. It is also perceived to be enduring. Kolodziej and Roger (2008) notes American exceptionalism is a fundamental determinant of the American Psyche and has its values embedded in the culture of Americans civilians. The term has assumed changes over time which can be clearly seen from the reign of various US presidents. For example, President Thomas Jefferson rejected the rule of European countries through voting and dictatorship. President Washington tried to insulate US politics from corr uption and foreign intervention, Abraham Lincoln strived to unify Americans and President Andrew Jackson tried to raise the status of US citizens. President Delano Roosevelt and Woodrow Wilson made efforts to make the world safe for trade and democracies through their intervention, which made World War I and II come to an end. President Truman identified American security, democratic values and US economic well being as necessary in competition with the Soviet Union. President Regan Portrayed US as an exceptional country that should be emulated by other nations. President George W. Bush tried to maximize freedom available to the Americans (Kolodziej and Rogers, 2008) Kolodziej and Rogers (2008) focus their discussions on how president George W. Bush American regime interpreted exceptionalism to expand the American powers. Exceptionalism provides US a justification for the rejection of foreign policy, which US views as misguided and the criticism by US citizens to increase the scope of international law and institutions. President Bush tried to maximize Americans freedom through US powers, global objectives, and moral status at the expense of reforming America’s image in the face of other countries internationally. The main focus of US in the present days is to resist any limitations on its powers as it pursues its aspiration of exceptionalism worldwide. This can be clearly seen from the little support provided to International Criminal Court (ICC) by US. The

Why did China not Experience an Industrial Revolution Between c. 1700 Essay

Why did China not Experience an Industrial Revolution Between c. 1700 and 1949 - Essay Example As the paper highlights coal was at the time a better form of heat production. It gave constant, reliable amount of heat without giving out a lot of by products as a waste. The changeover was due to great innovation from individuals and group of people who skilfully devised ways to make work easier and create a better life for everyone. Most of the innovations were involuntary and automatic, but additionally, there were others that founded through a series of experiments and exploit of science. This revolution that is an industry based commenced in Britain and after a few years later it stretched to the United States of America, as well as Western Europe. It grades one of the most significant turning points in the account of the history of the whole world. Nearly all aspect of the everyday life of the inhabitants of the planet was greatly influenced in one way or another. The thing that was mostly experienced was the sharp growth of the human population. The society at this period was exceedingly rural in nature. The revolution changed this to a much modern and urban society for most of the nations at that time. Many countries experienced this mode of change that spread from the centre of origin in Britain. China has had a dynamic economy in terms of its economy in the recent years. But why did it delay in achieving better industrialization in the period that other states in Europe and other countries in the regions of the world were developing? This paper is going to assess the reasons why china did not experience ‘industrial revolution’ between c. 1700 and 1949.

Gorn Chapter Essay Example for Free

Gorn Chapter Essay What powers awarded to congress in the Constitution of 1787 would an Anti- Federalist be most likely to oppose? Anti- Federalist were against the Constitution all together but most of all, I think the Anti-Federalist were against the fact that the state government’s would no longer have as much power like it did with the Articles of Confederation. The constitution supported the idea of a powerful and strong central government. The congress had the power to tax people, and make rules and regulations as it says in document two. With liberty being the Anti-Federalist’s biggest argument, the federalist got the idea that with all the power congress had, their freedom and rights would be threatened or even taken away and that’s what they feared most. 2. According to the Constitution of 1787, what are the eligibility prerequisites and selection processes for a) members of the House of Representatives Members of the House of Representatives are chosen every two years by the people and the number of representatives each state gets is proportional to the population. The members has to be twenty-five years of age or older, has been a citizen of the United States for at least seven years and shall not be, when elected, an Inhabitant of the State in which he is representing. b) members of the Senate, and Each state has two senators serving a six year term. In the Constitution of 1787, the senate was appointed by the Legislature and must have at least one vote. Members of the Senate must be 30 years of age, been a citizen of the U. S. for nine years, and should not be an Inhabitant of that State. ) the president and vice president? Both the President and Vice president serve in the same term of four years. The person running for president and vice president had to be a citizen of the United States for 14 years and naturally born in the U. S. and they had to be at least 35 years of age. The president had to have a majority vote for a guarantee to be president if not the House of Representatives chose in other situations. 3. Critique the provisions co ntained in the Constitution of 1787 from the point of view of each of the following groups: I think all together the only people who felt they would benefit from the Constitution was the smaller populated states and the African Americans. The smaller States would gain more of a say then being overlooked by the larger States, although in the Constitution they would only have a few representatives for their state, it still was a good outcome because they would at least have some sort of say and opinion in what laws were passed due to the power of their representative’s votes. The Constitution’s main goal was to make sure all states were equal and with that being said, it led up to the African American’s being free and gave a sense of something they had never felt, which was equality. The Anglos and Native American’s had to have a sense of anger because not only did they feel like their territory was being taken away, they also now had to have treaties with America if they were beyond the boundaries of the States, in order to trade or do any business with the U. S. The larger states were probably not as approving of the Constitution because with the greater amount of population in their states’, their governments got to do whatever and all the people had to follow their rules they set for themselves. In the Constitution, Congress is given the power over the whole Country, if a state wanted to make something a law or tax people, they had to get the approval of congress. 4. In which of the six objectives designated in the preamble has the Constitution of 1787 lived up to its promises? In what areas has it not fully achieved its goals? The Constitution was truly meant to be looked upon as a good thing, it was not suppose to cause any harm or uneasiness in the States. I think out of the preamble, the Constitution did eventually achieve success in all six objectives but the biggest issure that most Anti-Federalist had was the constitution not establishing justice or secure the blessings of liberty. If you really think about how the Constitution was made, it was illegal. The writers were only allowed to fix the Articles of Confederation, not make a whole new Government. I think that’s why Anti-Federalist were not convinced about the Constitution because it was done out of secrecy and the writers did not allow for the Anti-Federalist to make a common ground and make the Constitution mutual on both sides, that alone made it seem like the writers were just trying to take over America and make rules that seemed to take away the rights that were important to them. In the Constitution there were specific laws for people’s safety, different forces were to be formed in case of any attack or just to promote general welfare. Although, the army had not been figured out yet on how each state’s army would form together, the idea of the forces coming together for safety was in tact. 5. If you were a delegate to a state ratifying convention, would you have voted for or against the Constitution of 1787? Explain the reasons for your vote. If I was a delegate to a state ratifying convention, I would have voted for the constitution of 1787. The United States were at the point of time were reformation was needed. Although many people at the time were against the Constitution, I think overall it put the United States in a more successful path compared to the problems they were already facing as a nation. At the time prior to the Constitution, State’s had set there own laws that were to be abided by which made the outlook on the country as a whole, unorganized. The United State’s needed a more stable government, with the Articles of Confederation, it was basically like there was no government or any uniformed army in place in case of any attacks from other countries. The Constitution made the United States come together in the long run and a good authority with a fair amount of power was needed in order to get America straightened out. 6. Did the writers of the Constitution of 1787 desire to create a democracy or aristocracy? According to what I read, I think the Constriction of 1787 was desired to be a aristocracy government. It was not until the Bill of Rights came into Constitution that made the United States a democracy. The constriction was first made with no checks and balance system which made the strong central government, have more power than it has today. The government in the Constitution had the power to do many things that the Anti-Federalist felt shouldn’t have the right to have. Many of the people living in the state’s felt their unalienable rights were being taken away slowly so many Anti-Federalist decided to push and continue to get the Bill of Rights passed so the government wouldn’t gain too much power, that everyone felt they wanted.

Accepting Responsibility for the Behavior Towards Eva Smith :: An Inspector Calls J.B. Priestley Essays

Accepting Responsibility for the Behavior Towards Eva Smith Although each member of the Birling family and Gerald Croft have had contact with Eva Smith/Daisy Renton during the previous two years, none of them is aware of the others ´ involvement in the tragedy until the day of the Inspector's visit. He makes them aware of the part they have played in her tragic end. The characters each react differently to the news and to the degree of responsibility which they should bear, Therefore I think the Inspector Call has caused the character to think about their actions towards Eva Smith. ERIC Eric is a young man, a bit of mess. His behaviour before the Inspector arrives is described as thoughtless, careless and immature. He has no personality, this is evident on page 2 "not quite as ease, half shy, half assertive". Her sister, Sheila, soon describes him as "squiffy" on page 3 which demonstrates he tends to drink a bit too much. But he shows he has a certain respect when he is speaking with his father, this is illustrated on page 4 "not too rudely". Despite his carelessness, after the Inspector arrives, Eric shows involuntary sympathy for Eva Smith when he learn about her death and how Mr Birling had lay her off. This is manifested on page 11 "(involuntarily) My God !"This tells me he is sorrowful for her. When Eric has to admit how he behaved towards Eva Smith/Daisy Renton, he has a stronger sense of guilt, but that does not excuse his behaviour because the consequences are much worse. Although not entirely to blame for her suicide, he must take much of the responsibility because he used her. He was drunk, and confessed that it happened because he was not conscious, but he feels terribly sorry for her, this is clearly showed on page 52 when he is trying to justify himself "well, I was in that state when a chap easily turns nasty" However, he did not rape her; she was offering her services as a prostitute. Also, she could have married him. It was her choice not to. He tried to help her financially but she refused to accept any more stolen money. Maybe Eva/Daisy was too honourable. Nevertheless Eric deeply regret what he did, this is illustrated on page 52 " That's the hellish thing. Oh - my God! - how stupid it all is!" This tells me he wanted to remember exactly what happened, and the fact that he can not, makes him feels angry and more guilty. As a last resort, Eva turns to the Brumley Women's Charity Organisation for help.

PESTEL and Porter’s Five Force Analysis of QANTAS Essay

Executive Summary The following paper provides an analysis and evaluation of the current market position of Qantas and the airline industry. By assessing the company both internally and externally by applying PESTLE and Porter’s Five Force frameworks, this report will assess Qantas’ opportunities and strengths within the aviation industry. In addition to this, the report will focus on the specific resources and capabilities that enable Qantas to obtain a competitive advantage over its competitors through the use of the VRIO framework. A final analysis will be conducted to identify issues Qantas face and recommendations of how they can rectify these issues. 1. Background Qantas began in the Queensland outback during 1920. It was first registered as the Queensland and Northern Territory Aerial Services (QANTAS) and has since grown to be Australia’s largest domestic and international airline, as well as one of the strongest brands in Australia, employing close to 35,000 personnel worldwide (Qantas, 2010). Based out of Sydney, Qantas currently operates close to 5000 weekly flights across Australia, New Zealand, Africa, North America, South America, Europe and Asia, flying close to 50 global destinations (Qantas, 2010). There a four major domestic airliners that have the majority of the market share in Australia; Qantas, Virgin Blue, Tiger Airways and Jetstar (Dixon, 2006). Nicknamed ‘The flying Kangaroo’, Qantas is the largest Australian global airlines and is a charter member of the â€Å"One world Alliance†. Qantas operates domestically under ‘QantasLink’, which carries out 2000 regional flights weekly. They also operate their low fare airline ‘Jetstar’, and Qantas Freight (Qantas Airways, 2012). 2. PESTLE ANALYSIS Applying the PESTLE analysis on the aviation industry will help to identify the environmental influences by arranging them into six categories; Political, Economic, Social, Technological, Legal and Environmental (Issa, 2010). Future trends and requirements for change based on these trends can be identified through this analytical tool (Johnson, et al, 2008). 2.1 Political Terrorism has had a major affect the aviation industry. It is still a very  real possibility of airplanes being hijacked or blown up in mid air and this has put a negative impact upon the industry. The recent Malaysia Airlines tragedies are evidence of this, as is September 11. 2.2 Economic Oil prices have a significant impact on the airline industry. Due to recent developments in the oil markets, airlines have to employ non-monetary methods; techniques include hedging or airline alliances, in order to increase fuel-buying power. This will allow airlines to buy fuel in larger quantities and create contractual agreements with oil suppliers (Thompson and Gamble, 2012). The most recent and economically crippling factor that has influenced the airline industry is the Global Financial Crisis (GFC)(Nuguid, 2011). This presents a potential weakness or threat for Qantas who may come to feel that their premium price for quality service is not enough to get the customers to fly with them. 2.3 Social The number of people using airlines to fly to holiday destinations has increased due to economic growth. Therefore, the market has expanded and new opportunities for tourism have opened in previously frequented countries. How society is observed as it transmits to air travel has a great deal to do with September 11, 2001. As a result of this tragic event, the judgments of the world have become increasingly profound to the background of passengers traveling on planes. It has shaped something of a undesirable perception for particular cultures and beliefs. This discourages people to travel with other passengers or airline, directly affects the airline industry (Reilly.N.J, 2010) 2.4 Technological Technological developments have both created new opportunities as well as threats for the aviation industry. Development in information and communication technologies has enabled strong communication and has  consequently provided customers with an alternative for frequent travelling, for example; Qantas Frequent Flyer programs. Airlines are now able to expand their outreach directly to consumers through e-commerce. For example, airlines like Qantas are able to introduce ticketless travel through the use of technology (Thompson and Gamble, 2012). 2.5 Legal The implementation of the carbon tax had a negative affect on the aviation industry, as the airlines could not absorb the higher cost of fuel. This meant to offset costs travelers would pay extra in ticket prices (Herald, 2011). Some governments provide subsidies that provide an unfair advantage and prices lower than market conditions which affects the functioning of airline industries directly and Global environmental policies regarding emissions and international route deregulation may affect airline operations in present as well as in future (Fulton.J, 2010). 2.6 Environmental The aircraft’s emissions have a significantly high impact to the environment as they travel several kilometers above the surface of the earth. Aircraft emissions cause significant damage to the atmosphere (Penner et al. 2001). Noise polution is another major environmental concern (â€Å"Aircraft Noise is Unhealthy†, 2008). 3. Porter’s five forces In order to analyse the industrial environment of Qantas Airlines and evaluate the nature of the competition faced by the company, the following analysis was carried out using Porter’s Five Force framework (Porter, 2008). 3.1 Competitive Rivalry The competitive rivalry in airline industry has been increasing, especially through mergers, acquisitions and subsidiaries. Qantas established it’s low-cost airline Jetstar in 2003 creating a two-brand strategy. By having these â€Å"two brands† the Qantas Group is able to assess different market opportunities and deploy the best product to suit the opportunity and  specific market conditions this also creates a competitive advantage. New rivals have emerged following the footsteps of Qantas, such as Singapore Airlines and British Airways, and are threatening Qantas’ market share in the no-frill, low-price trade by offering lower costs and attending customer service (Mouawad, 2010). 3.2 Entry Barriers There are high barriers to enter this industry, as it requires a large initial capital investment. In conjunction with the price wars and low profit margins, it has become difficult to make substantial profit. It is very common for airlines to project losses in their financial statements. Therefore a new entrant must be able to handle losses at the beginning. Another barrier to entry is the limited availability of landing slots in Australian airports. The slots are already reserved by established airlines and are difficult to obtain especially in airports with high passenger demand (Czemy 2008). 3.3 Threat of Substitutes There are many substitutes in terms of long distance travel such as; cars, trains and cruise boats and these are generally cheaper. However, air travel has the absolute advantage in terms of time. Thus, the threat of substitute is relatively low. 3.4 Bargaining power of suppliers Boeing and Airbus are the main aircraft suppliers for large airlines like Qantas. Qantas plans to spend capital investment worth around US$17 billion in more fuel efficient, next generation aircraft, such as the Airbus A380, Boeing 787 Dreamliner and Airbus A320 neo (Qantas, 2014). Qantas is heavily dependent on the price of oil for its profit margins, which implies high bargaining power of oil suppliers. Price hedging is limited and high rises in prices can manipulate Qantas’ fuel costs. Due to the limited number of aircraft suppliers, and the continuous need for fuel, it can be said that the bargaining power of suppliers is quite high. (Thompson and Gamble, 2012). 3.5 Bargaining power of buyers Consumers have high bargaining power with Qantas, which is mainly attributed to their price based preference. Receiving the same service, the consumers will select the airline that offers them best value for their money. Due to  the widely available information technology tools, such as Flight Center and SkyScanner, consumers have the ability to compare flight services and prices before making their final selection. Since the switching costs for customer is very low, the bargaining power of buyers is high. 3.6 Analysis Qantas gains its competitive advantage through its strategic capabilities that are gained from its resources and capabilities. It is through these, that the company can respond to its external environment and succeed. The airline industry is very competitive and as a result, profit margins are usually low. Also, the bargaining of the supplier is very high which undermines companies in the airline industry to exercise control over their supplier. With high entry cost, new competition into the international airline market is very low. Qantas can continue to dominate this market while still competing with domestic market using the Frequent Flyer program to increase loyal customers. 4. Opportunities and Threats By conducting both the PESTLE and Five Force analyses for the macro-environment we are able to determine a number of opportunities and threats that the aviation industry possess. Opportunities Threats Offers continual expansion opportunities for both leisure and business destinations Technology advances can result in cost savings, from more fuel efficient aircraft to more automated processes on the ground Technology can also result in increased revenue due to customer-friendly service enhancements like inflight internet access and other value-added products for which a customer will pay extra A global economic downturn negatively affects leisure, optional travel, and business travel The price of fuel is not the greatest cost for many airlines. An upward spike can destabilise the business model Terrorist attacks anywhere in the world could negatively affect air travel Government intervention could result in new costly rules or new international competition 5. Resources and Capabilities The following is an evaluation of Qantas internal resources and capabilities. Resources Capabilities Airport locations/hangers Engineering facilities Trained personnel In-flight food (Neil Perry’s involvement) Qantas lounges/restaurants Storage facilities for inventory, ranging from machinery to uniforms Training facilities for flight attendants and pilots New IT systems to promote more efficient operations including the evolution of e-tickets New development in cost effective service (e.g. with food, cutting costs on ingredients) New developments for the ‘frequent flyer’ scheme to adapt to competitors’ similar concepts including the Chairman’s Lounge Fleet development: â€Å"The airline has been constantly growing since its inception as a result of increasing fleets. Qantas has been purchasing Boeing aircraft makes like the 747-400. The availability of more aircrafts meant that the company can maintain schedules and meet maintenance needs of the old aircrafts (Qantas, 2014). By applying the VRIO framework to Qantas we can observe that not all resources sustain a competitive advantage. Jetstar, QantasLink and the Qantas brand in general are all strong resources that allow Qantas to sustain their competitive advantage. However, from the aforementioned  resources this competitive advantage for the Qantas Group as a whole is unsustainable. From the analysis, Qantas’ core competencies can be identified as their two-brand strategy, their diverse services and their reputation. 6. Issues The following is a list of weaknesses/ issues as identified by the SWOT framework: 1. Competitors 2. Higher labor and other operating costs than its competitors 3. The current strategies Qantas include their low-cost carrier and the Frequent Flyer Program (Jones, 2009) 4. Ongoing disputes between Qantas management and militant unions 5. Speculation that British airways will quit its $1.3 billion stake in Qantas (Qantas, Working Towards Our Vision, 2013) 6. Outdated IT systems. Recommendations To help reduce the affect of the aforementioned weaknesses Qantas could: Attract customers through improved customer service Advertise in social media  Engage employees and establish a better employee management system Adopt a corporate level strategy, which is the long-term direction of an organisation (Porter, Smith, Fagg), for Qantas this will focus on cost reduction. Develop a business level strategy that focuses on the need for differentiation (Michael A. Hitt, 2006). Focus should also be on the increased use of IT, to increase operational efficiency ie. Cloud Computing (Harrison, 2005). 7. Conclusion The Qantas Group has adopted potential alliances and partnership strategies to expand in the aviation business. However, there are some threats that will always affect them such as fuel costs, low cost airlines and alternative transportation. Qantas has remained strong by applying their core competencies like their two-brand strategy and their service diversity. To survive in both the global and domestic markets, the Qantas Group need to  establish efficient strategies to maintain the firm position in aviation industry as well as preparing for the unexpected. 8. References: â€Å"Aircraft Noise is Unhealthy†, (2008) Health Hype.Com. Available from http://www.healthhype.com/aircraft-noise-is-unhealthy.html (cited on 20th, March, 2013) Czemy, A (2008). Airport Slots: International Experiences and Options for Reform. Ashgate Publishing, Ltd. Dixon, G. (2006, February 23). Qantas not afraid of competition. The Age . G.G. Dess, G.T. Lumpkin, M.L. Taylor, A.A. Thompson, and A.J. Strickland III, Strategic Management (Boston, McGraw Hill, 2004) pp. 141-148. Harrison, M. A. (2005). The Blackwell Handbook of Strategic Management. Wiley-Blackwell. Herald, S. M. (2011, July). Airlines count the costs of carbon tax. Business Day , 1-2. Issa, Tomayess and Chang, Vanessa and Issa, Theodora. 2010. Sustainable business strategies and PESTEL framework. GSTF International Journal on Computing. 1 (1): pp. 73-79. Johnson G. Scholes K. Whittingham W. 2008. Exploring Corporate Strategy. 8th edition. Prentice Hall Jones, C. H. (2009). Strategic Management Theory: An Int egrated Approach Strategic Management Series. Cengage Learning. Keith Porter, Paul Smith and Roger Fagg, â€Å"Leadership and Management for HR Professionals,† Chapter 10, Third edition, Butterworth-Heinemann is an imprint of Elsevier, Page 381- 411 Michael A. Hitt, R. D. (2006). Strategic Management Concepts (Vol. 7). Cengage Learning. Mouawad, J (2010). Pushing 40, Southwest Is Still Playing the Rebel. New York Times. Available from http://www.nytimes.com/2010/11/21/business/21south.html?pagewanted=all&_r=0 (cited on 20th, March, 2013) Nuguid, A. (2011). IBIS World Industry Report I6402 Domestic Airlines in Australia. IBIS World. Porter, M. (2008). The Five Competitive Forces that Shape Strategy. Harvard Business Review , 78-91. Thompson, A. and Gamble, J. (2012). South West Airlines in 2010: Culture, Values, and Operating Practices. Case 13. In Essential of Strategic Management. McGraw Hill. Qantas. (2010). Qantas Fact file. [Online] Available from: http://www.qantas.com.a u/infodetail/about/FactFiles.pdf Qantas. (2014, July 1). Fleet Development. Retrieved September 1, 2014, from Qantas: http://www.qantas.com.au/travel/airlines/fleet-developments/global/en Qantas. (2013). Working Towards Our Vision. Sydney: Qantas Group.

Intro to Sociology

1. The sociological perspective (imagination) can be characterized as seeing the general in the particular and how the general operation of society affects the experiences of particular people. With that, sociology educates people to better understand the opportunities and the barriers that exist in their lives. Sociological perspective can be a valuable asset in coming to terms with a personal problem. After I had to take medical leave from work and could not return because of a nerve disorder I am currently having, I began to feel as if I was not being constructive enough and my self worth took a nosedive. I was biased against myself for not doing what it is a man is ‘suppose' to be doing in society, even though I am physically hindered right now. During this time off I figured I could take a couple of classes while wait out the pain. As I analyzed the opportunities available for me to attend college full-time such as the GI Bill, loans and grants, I also reassessed some personal and professional goals with my family as in what I should do. I realized I didn't want to work in a factory for 20 years, if or when I recover, so I enrolled in college to better pursue my adjusted goals which include Associates and Bachelor Degrees in Accounting to become a Certified Public Accountant. With this opportunity comes the constraint of being in debt when leaving school but that is s how society is here in America, ‘you have to give a lot to receive a lot'. As I look back at these events, I realize my lack of self worth was a direct result of not living up to what my perception of a man's role in society is and that was causing unnecessary self-inflicted stress. There was no reason to think I was a different person of lesser value just because of my situation, but I know if I did not believe that at that time, I would not be taking this test. This injury has caused changes in statuses such as becoming a college student, becoming unemployed, and physically disabled and performing these roles in society has made me view our society as whole in a much more critical way. The sociological perspective in Jeremy's terms means: Take a step back, think for yourself, process all information, and question the doubts before making decisions that effect your life and the lives around you. . â€Å"Free Will† can be achieved on a constant basis if one decides to accept certain morality standards and values that should be practiced by all mankind. We as people have the right to do whatever it is we want†¦ but at the same must have respect for your fellow human being. If we accept the world in which we live (laws, rules and all), we will then have the choice or â€Å"Free Will† to make changes, if needed, by running for government or leading protests or being an influential personality such as Dr. Martin Luther King Jr. One could argue, â€Å"we do not have free will because we cant do whatever we want! † If someone wants to injure, even kill someone, or something else that harms, cheats, or steals from another, they should face some kind of consequences for their inhuman acts towards another person. â€Å"Free Will†, as I perceive it, is more abundant in this country than almost anywhere in the world because free will is about having choices and being able to decide what is best for you. Society can greatly influence the appeal of one decision over another and make one the easy choice, or programmed choice, but its here that your choice to follow the easy route, the popular societal choice or to take the road less traveled, unpopular choice is why Free â€Å"Will† exist. These choices in life that society creates are as â€Å"Free will† as it get; without society influencing our lives and the decisions we make in these ways, life would get real plain. Choices are why I believe â€Å"free will† remains, as long I am able make the decisions, that guide my life I will have â€Å"Free Will†. . This video was about a teacher from Iowa and the process she created to tech her 3rd grade students about discrimination in 1968 and their reunion 20 years later. The teacher then later applies the same process at an adult correctional officer workshop that produces similar results as the 3rd graders. The kids were segregated into blue-eyed and brown-eyed people and the teacher discriminated toward the brown-eyes one day by telling them how bad they did everything and then treated the blue-eyes the exact same way the next day. What she found was that her sweet, caring class of 3rd graders were vicious and mean towards the ones being discriminated on within 15 minutes of the prejudices being introduced to the classroom environment. Both group of kids took tests on both days and the results were much worse on the days their particular group was discriminated against and were not happy at all. With that, prejudices have a reactionary effect that seems to degrade the self-esteem and self-worth at once while also altering behavior and attitude.. The blue-eyed adults later in the film started getting agitated, uncooperative, combative, and mean due to the lack of respect they were receiving as a blue-eyed person in the same scenario. This documentary shows prejudices are mostly influenced by the surrounding environment and peers, or a culture of prejudices, which views certain categories as better or worse than others. Even if one does not agree with the prejudice, they might conform to the surrounding prejudices to ‘fit in' and so as not be discriminated against themselves. Other than both the primary and secondary groups influencing the way a person acts, most of each groups characteristics are opposite of each other. The quality of relationships in a primary group is personal orientation while secondary group are more goal orientated. The length of a primary group relationship is usually long term, where secondary groups tend to be short-term, but can vary. The primary group also will be involved in a wide range of activities, and know each other well, while secondary groups tend to involve few activities and have a narrow relationship. The subjective perception of the primary group is â€Å"as an ends in themselves' , while ‘an ends to an end† is the secondary groups perception. My family is my primary group that is involved in my everyday life that ranges from childcare to socializing to arguing. My family being behind me has allowed me to have the confidence and self-esteem to accomplish all that I have and am currently doing and have done in my life such as military service and high school. My mother's continuous positive attitude and smile has always let me know that even if I failed, she loved me no less. No matter the outcome Mom always was proud of the effort, that is all she asks. My stepfather's behavior seems to be those of a saint to me and, despite a few bumps in my road; I strive to walk a similar path as him. Even though he is my Stepfather, this man has raised me for 20 years of my 27 with class, respect, and dignity. The combination of these two great people and their qualities has allowed me to develop the self-concept needed to have a rich and fulfilling life. An example of a secondary group is our class. The impact on my behavior is I am more serious in class since I'm paying for this education and here to learn. I bet no one in this secondary group knows I do a GREAT pigeon impression (on the ground wobbling around and all! ). That would be too interpersonal for this secondary group but not my for my family/primary group, I have proof! My self-concept isn't impacted by this secondary group too radically because being in a new classroom with a bunch of people I never met before is the norm, especially being in the military and after 6 years of it, I am accustom to the environment of the unknown classroom. If anything, this secondary group, our class, has increased my self-esteem since I am more apt to speak out in class than ever before. Being able to experience some real life in the military and then coming to school has been a blessing in disguise because I am such a better student now than ever in high school. In all, despite having opposite characteristics, primary and secondary groups can both have an influential presence in self-concept, self-esteem, and behavior. 9. In defining the social structure of society, STATUS refers to a social position that an individual occupies, not its everyday meaning of ‘prestige'. Every status is part of our social identity and defines our relationship to others. i. e. college student Over a lifetime, people gain and lose dozens of statuses and sociologists study these statuses in terms how people attain them. An ascribed status is a social position a person receives at birth or assumes involuntarily later in life. People usually have little or no choice in this status. Such as a death or disability later in life. An achieved status refers to a position a person assumes voluntarily that reflects personal ability and effort. Some statuses matter more than others such as a master status, which has a special importance for social identity, often shaping a person's entire life. For most in the US, occupation is the master status because it conveys a great deal about social background, education, and income. While a person holds a status, they perform a ROLE, or a behavior expected of someone who holds a particular status. Actual role performance varies according to a person's personality, although some societies permit more individual expression than others. In a modern high-income country, like us, role conflict arises between roles corresponding to two or more statuses, such as parenting, full-time student, and fianci. Even roles linked to one status can cause tension known as role strain. In short, performing these roles required of us requires a balancing act throughout our life. The biggest role conflict in my life is the full-time student with parenting a child with Downs Syndrome and my current physical disability that forced me out of work and normal everyday activities without pain. Being able to analyze each status and what was expected for each role allows me to ‘compartmentalize' my school role so I can better focus on the needs of my family while home in the evening and pain management for myself. In the end compartmentalizing is organizing information in your head as to the environment expected in whatever role is needed at that time and not letting multiple roles conflict and cause something to happen that should not. Intro to Sociology 1. The sociological perspective (imagination) can be characterized as seeing the general in the particular and how the general operation of society affects the experiences of particular people. With that, sociology educates people to better understand the opportunities and the barriers that exist in their lives. Sociological perspective can be a valuable asset in coming to terms with a personal problem. After I had to take medical leave from work and could not return because of a nerve disorder I am currently having, I began to feel as if I was not being constructive enough and my self worth took a nosedive. I was biased against myself for not doing what it is a man is ‘suppose' to be doing in society, even though I am physically hindered right now. During this time off I figured I could take a couple of classes while wait out the pain. As I analyzed the opportunities available for me to attend college full-time such as the GI Bill, loans and grants, I also reassessed some personal and professional goals with my family as in what I should do. I realized I didn't want to work in a factory for 20 years, if or when I recover, so I enrolled in college to better pursue my adjusted goals which include Associates and Bachelor Degrees in Accounting to become a Certified Public Accountant. With this opportunity comes the constraint of being in debt when leaving school but that is s how society is here in America, ‘you have to give a lot to receive a lot'. As I look back at these events, I realize my lack of self worth was a direct result of not living up to what my perception of a man's role in society is and that was causing unnecessary self-inflicted stress. There was no reason to think I was a different person of lesser value just because of my situation, but I know if I did not believe that at that time, I would not be taking this test. This injury has caused changes in statuses such as becoming a college student, becoming unemployed, and physically disabled and performing these roles in society has made me view our society as whole in a much more critical way. The sociological perspective in Jeremy's terms means: Take a step back, think for yourself, process all information, and question the doubts before making decisions that effect your life and the lives around you. . â€Å"Free Will† can be achieved on a constant basis if one decides to accept certain morality standards and values that should be practiced by all mankind. We as people have the right to do whatever it is we want†¦ but at the same must have respect for your fellow human being. If we accept the world in which we live (laws, rules and all), we will then have the choice or â€Å"Free Will† to make changes, if needed, by running for government or leading protests or being an influential personality such as Dr. Martin Luther King Jr. One could argue, â€Å"we do not have free will because we cant do whatever we want! † If someone wants to injure, even kill someone, or something else that harms, cheats, or steals from another, they should face some kind of consequences for their inhuman acts towards another person. â€Å"Free Will†, as I perceive it, is more abundant in this country than almost anywhere in the world because free will is about having choices and being able to decide what is best for you. Society can greatly influence the appeal of one decision over another and make one the easy choice, or programmed choice, but its here that your choice to follow the easy route, the popular societal choice or to take the road less traveled, unpopular choice is why Free â€Å"Will† exist. These choices in life that society creates are as â€Å"Free will† as it get; without society influencing our lives and the decisions we make in these ways, life would get real plain. Choices are why I believe â€Å"free will† remains, as long I am able make the decisions, that guide my life I will have â€Å"Free Will†. . This video was about a teacher from Iowa and the process she created to tech her 3rd grade students about discrimination in 1968 and their reunion 20 years later. The teacher then later applies the same process at an adult correctional officer workshop that produces similar results as the 3rd graders. The kids were segregated into blue-eyed and brown-eyed people and the teacher discriminated toward the brown-eyes one day by telling them how bad they did everything and then treated the blue-eyes the exact same way the next day. What she found was that her sweet, caring class of 3rd graders were vicious and mean towards the ones being discriminated on within 15 minutes of the prejudices being introduced to the classroom environment. Both group of kids took tests on both days and the results were much worse on the days their particular group was discriminated against and were not happy at all. With that, prejudices have a reactionary effect that seems to degrade the self-esteem and self-worth at once while also altering behavior and attitude.. The blue-eyed adults later in the film started getting agitated, uncooperative, combative, and mean due to the lack of respect they were receiving as a blue-eyed person in the same scenario. This documentary shows prejudices are mostly influenced by the surrounding environment and peers, or a culture of prejudices, which views certain categories as better or worse than others. Even if one does not agree with the prejudice, they might conform to the surrounding prejudices to ‘fit in' and so as not be discriminated against themselves. Other than both the primary and secondary groups influencing the way a person acts, most of each groups characteristics are opposite of each other. The quality of relationships in a primary group is personal orientation while secondary group are more goal orientated. The length of a primary group relationship is usually long term, where secondary groups tend to be short-term, but can vary. The primary group also will be involved in a wide range of activities, and know each other well, while secondary groups tend to involve few activities and have a narrow relationship. The subjective perception of the primary group is â€Å"as an ends in themselves' , while ‘an ends to an end† is the secondary groups perception. My family is my primary group that is involved in my everyday life that ranges from childcare to socializing to arguing. My family being behind me has allowed me to have the confidence and self-esteem to accomplish all that I have and am currently doing and have done in my life such as military service and high school. My mother's continuous positive attitude and smile has always let me know that even if I failed, she loved me no less. No matter the outcome Mom always was proud of the effort, that is all she asks. My stepfather's behavior seems to be those of a saint to me and, despite a few bumps in my road; I strive to walk a similar path as him. Even though he is my Stepfather, this man has raised me for 20 years of my 27 with class, respect, and dignity. The combination of these two great people and their qualities has allowed me to develop the self-concept needed to have a rich and fulfilling life. An example of a secondary group is our class. The impact on my behavior is I am more serious in class since I'm paying for this education and here to learn. I bet no one in this secondary group knows I do a GREAT pigeon impression (on the ground wobbling around and all! ). That would be too interpersonal for this secondary group but not my for my family/primary group, I have proof! My self-concept isn't impacted by this secondary group too radically because being in a new classroom with a bunch of people I never met before is the norm, especially being in the military and after 6 years of it, I am accustom to the environment of the unknown classroom. If anything, this secondary group, our class, has increased my self-esteem since I am more apt to speak out in class than ever before. Being able to experience some real life in the military and then coming to school has been a blessing in disguise because I am such a better student now than ever in high school. In all, despite having opposite characteristics, primary and secondary groups can both have an influential presence in self-concept, self-esteem, and behavior. 9. In defining the social structure of society, STATUS refers to a social position that an individual occupies, not its everyday meaning of ‘prestige'. Every status is part of our social identity and defines our relationship to others. i. e. college student Over a lifetime, people gain and lose dozens of statuses and sociologists study these statuses in terms how people attain them. An ascribed status is a social position a person receives at birth or assumes involuntarily later in life. People usually have little or no choice in this status. Such as a death or disability later in life. An achieved status refers to a position a person assumes voluntarily that reflects personal ability and effort. Some statuses matter more than others such as a master status, which has a special importance for social identity, often shaping a person's entire life. For most in the US, occupation is the master status because it conveys a great deal about social background, education, and income. While a person holds a status, they perform a ROLE, or a behavior expected of someone who holds a particular status. Actual role performance varies according to a person's personality, although some societies permit more individual expression than others. In a modern high-income country, like us, role conflict arises between roles corresponding to two or more statuses, such as parenting, full-time student, and fianci. Even roles linked to one status can cause tension known as role strain. In short, performing these roles required of us requires a balancing act throughout our life. The biggest role conflict in my life is the full-time student with parenting a child with Downs Syndrome and my current physical disability that forced me out of work and normal everyday activities without pain. Being able to analyze each status and what was expected for each role allows me to ‘compartmentalize' my school role so I can better focus on the needs of my family while home in the evening and pain management for myself. In the end compartmentalizing is organizing information in your head as to the environment expected in whatever role is needed at that time and not letting multiple roles conflict and cause something to happen that should not.